Area Sales Manager

Key Duties & Responsibilities
• Develop and oversee the execution of sales plans to meet assigned revenue and target metric objectives within the assigned region.
• Participate in goal-setting activities for the region and agree on sales goals with Area Sales Officers
• Develop sales work plans for the region with a clear approach for adoption by the Area Sales Officers
• Coordinate the day-to-day activities of the area sales team in the assigned region and ensure alignment with the company’s objectives
• Proactively identify and make recommendations to the Head of Sales and Marketing on potential revenue streams and customer needs.
• Periodically review the performance of the regional area sales team against set targets.
• Monitor sales performance in assigned region and ensure the development of effective strategies to address shortfalls
• Develop and manage relationships with key customers in assigned region/s and maintain long term relationships with strategic customers.
• Oversee the management of the region’s customer database to support sales initiatives
• Provide support to sales officers in the resolution of escalated sales/ and customer-related issues.
• Coordinate with the marketing teams and ensure the implementation of promotional activities for the region.
• Evaluate market trends and gather competitive information, identify trends that affect current and future growth of regional sales and profitability.
• Conduct demand planning and forecasting to manage and ensure product availability for customers at all time.
• Develop and implement tactics and strategies for distributor loyalty
• Oversee the preparation of the monthly and annual budget for the assigned region and monitor its implementation
• Authorise the expenses for the sales region in line with the approved budget and manual of authority
• Collate periodic sales reports from sales officers for submission and review by DCP Tanzania Management for strategic decision making
Professional Qualifications, Experience, Skills and Competencies
• Bachelor’s degree in business administration, Commerce or Marketing
• Post Graduate in Business, MBA preferred
• A Minimum of eight (8) years of work experience, at least 4 years should be as Sales Manager
• Strong communication skills
• Commercial orientation
• Creating and implementing a sales plan
• Meeting sales goals by monitoring progress
• Analysing sales data
• Presentation skills
• Management and leadership skills
• Developing budgets